LinkedIn is the third most visited website in the UK and
with more than 320 Million Unique Visits in June 2013 on the UK version of the
website alone, it has steadily grown to be the largest network of business
professionals on the internet… and it shows no signs of stopping!
When researching your company and your products and
services on the internet, people will most likely find you on LinkedIn. This is
your opportunity now to capture those leads and turn them into customers.
But, are you equipped with the right tools to do this
effectively?
- You may have a profile on LinkedIn already, but are you happy with what prospective clients are looking at?
- Is it the best possible representation of what you do for your customers and what your company offers the market place?
- Are you really making the most of this largely free prospecting tool online?
KMB have conducted a number of LinkedIn workshops with
their existing clients and feedback from the delegates was that the workshops gave
them time and space to maximise that opportunity and learn to turn those
visitors into customers. Check out their
testimonials here
“A very informative workshop that revealed functionality within the LinkedIn site that I was not aware of and it identified keyword strategies for optimising my profile – perfect! It helped me understand the kind of influence I could have across the network and how important my second and third degree networks are in gaining access to key decision makers. The workshop has encouraged me to adopt a frequent LinkedIn habit to drive engagement and unearth quality contacts and referrals through the extended network” NS
We showed them the secrets used by the very few that are
active on LinkedIn and who make it their business development tool of choice.
They learned to understand the value of a regular LinkedIn
routine, even just one hour per week to amplify the exposure to their own
profiles and their company profiles to encourage inbound enquiries.
They developed confidence in the system and learned how
to navigate around the search functionality, giving them the opportunity to access a vast pool of potential new contacts that can not only turn into
their customers but also become advocates for them and their company.
I want to Maximise My Opportunity to Finding New Clients and Generate New
Business using LinkedIn, but what will I get out of the workshops?
The LinkedIn Achievers Mind Set
We look at why LinkedIn is a key lead generation tool, and how to get the most out of LinkedIn, even one hour per week. You will find out the key considerations to creating a LinkedIn profile that really works. We will reveal the secrets that are used by LinkedIn achievers to encourage inbound leads.LinkedIn Profile Optimisation
We look at creating an optimised profile for LinkedIn
success. By making the most of your personal LinkedIn profile as well as
looking at the settings to ensure privacy and yet allow you to benefit fully
from the lead generation and marketing potential of the site. We look at
keyword secrets used by the pro’s that will get you found on the internet search
engines. This session is hands on and changes made will show immediate results.
Accelerate your Network on LinkedIn
We look at developing your network of contacts, how to
best connect with people in your own style. You will learn targeting and
approaching prospects using Advanced Search and other tools. You will find out
how a recommended weekly LinkedIn routine is the key to LinkedIn success.
